Fred Seibert's Blog

Albie Hecht is one of my best friends –ah, one of Frederator’s best friends– his company World Wide Biggies –”a New York-based developer of digital entertainment for kids, families and young adults”– has just announced the opening of a digital production studio, an investment raise of $9million, and distribution deals. His partners include co-leaders NBC Universal and Platform Equity, and Hearst Corp., Greycroft Ventures and Prism VentureWorks. Wow.

Nobody’s going to beat Albie and his great team (including our other close friend, and I might add, my first creative hire in television, Scott Webb), nobody. They were early media converts to the transformative power of the interactive digital world’s effect on the traditional television business.

Albie’s one of the cultural stars of the last dozen years. As Herb Scannell’s President of Nickelodeon Entertainment produced an unending string of hits like the humngo series and movie SpongeBob SquarePants, the $100 million movies of A Series of Unfortunate Events and Rugrats, and lately Nick’s runaway success The Naked Brothers Band. And Scott was Nickelodeon’s innovative Worldwide Creative Director for several years; you’ll remember, among other things, his sheparding of the truly original series Pete & Pete, and his mid-90s foresight to be an early internet pioneer with the creation of Nickelodeon Online.

Did I mention that nobody’s going to beat Albie? Congratulations to the Biggies.